Anyone that is spent a lot time up to now years doing Web advertising knows how valuable Squidoo is changing into as a device for advertising online. In this article, we’re discussing effective promotion strategies for Squidoo lenses in an effort to get higher focused exposure to your lenses. It doesn’t matter if your Squidoo lense discusses “blessed herbs promotional code” or “fat loss,” you’ll find these tricks to be both practical and easy to follow.
One of the best ways to market your Squidoo lens is to write articles and post them to ezinearticles.com in which you include a link back to your lens. The articles you submit to this directory should be on the same subject but shouldn’t be identical to your content. The main purpose is to get people to click through to your lens and thus generate more traffic for it. In addition, the likelihood of your lens’s ranking going up increases significantly due to all the unique income links from the articles you post. Also, when you’re creating your articles, make sure that you do some effective keyword research because if you can get your published articles ranked high in Google, you can receive really good traffic.
Before the search engines throw any love your way, you’re going to have to show them that your lens is on target for your niche. For example, if your lens is about “dog training” then don’t write about gardening because that will not only confuse your readers but also bring down the value of your lens in the eyes of the search engines. The more targeted your content is the better value it will deliver to your visitors. This will also increase the chances of getting word of mouth traffic as people recommend your lens to their friends.
Join groups on Squidoo that are complementary to the niche of your lens. Do this so you can learn from and grow with lens masters in similar niches. This is also an excellent way to get your lens noticed by people in your target audience. As your reputation and recognition grow among other lens creators, so will the traffic too and reputation of your lens.
The bottom line is that it isn’t a huge investment of time, energy, or money to promote a Squidoo lens. Once results begin trickling in you’ll find it’s easier and easier to promote your work.
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